Stock Car Fan Nation

Digital platform for NASCAR fans, drivers and teams, and bra...


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FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER
OF ALL.

Stock Car Fan Nation, Inc: Fast Facts

SCFN is an ecommerce platform designed to drive NASCAR fan and brand engagement through discounts, rewards and sponsorships. As the connection point for all things racing – we are creating and advancing our community of fans, drivers, teams, and sponsors through engagement – so together, we all will thrive.

FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER OF ALL.
NASCAR teams are missing out

FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER OF ALL.
Solution

Stock Car Fan Nation (SCFN) is a fan engagement platform that allows:

SCFN brings NASCAR fans the entertainment they want through a series of websites and then uses the fans’ loyalty to the drivers to funnel them to our online store, which generates sponsorship revenue for the teams/drivers and provides the quantitative data the brands want.

FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER OF ALL.
How It Works

SCFN
Creates marketplace for promoted products
Receives revenue from sales and other member activities 

Teams & Drivers
Market goods and services directly to their fans
Receive sponsorships based on value they deliver 

Manufacturers
Partner with teams, drivers and SCFN to promote products
Receive quantifiable sales growth attributable to sponsorships 

Fans
Shop their favorite brands while displaying their loyalty to a team or driver
Receive member-only benefits, discounts, and engagement

FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER OF ALL.
Traction & Accomplishments

FOR THE DRIVERS. FOR THE FANS. FOR THE BETTER OF ALL.
Meet The Team

Robert Wilson, CEO

  • 48 Years Experience in NASCAR – advised NASCAR on biggest ever broadcasting deal with Fox & NBC
  • Advised Bill Parcels and Harry Carson on starting a NASCAR Cup Team
  • Advised NASCAR on retaining RJR after the takeover by KKR
  • Advised Bobby Dale Earnhardt on the purchase of xfinity team 

Jeanne Schramme, COO

  • 30 years management experience with day-to-day operations and compliance
  • 19 years working as an Assistant ICF Director for AHRC
  • BS and MS from Long Island University 

Melissa Martin, CMO

  • Started career in Ogilvy & Mathers social media department when they were NASCAR’s agency
  • Started and ran own company for nine years with a focus on online community building
  • BS and MS from Long Island University

Creative Network Studios, Jan and Charles Ison

  • North Carolina based company, celebrating 31 years in advertising, marketing, production and entertainment business
  • Will oversee all creative and production elements of the 24/7 SCFN network called SPEED ON DEMAND

Joey Knuckles

  • Won 7 Daytona 500 races as crew chief
  • Joined Stock Car Fan Nation to help connect drivers and teams to fans and potential sponsors

Ray Huntley

  • Joined Stock Car Fan Nation to help connect drivers and teams to fans and potential sponsors
  • Bachelor’s in Business and marketing at Rider University
  • Experience helping several other NASCAR drivers with sponsorships and marketing partnerships
  • Passion for racing started at a young age

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