Soccer is the most followed sport in the world, the US is the last major market for growth, and Phoenix FC is positioned in a premium position to take advantage of the explosion of interest that will take place over the next few years.  With Phoenix being one of the largest markets for total population, Hispanic/latino influence, as well as overall soccer popularity from youth and recreational players this organization is well positioned to become not only the leader of the sport as a minor league team, but also a viable option for one of the remaining Major League Soccer franchises.

Phoenix FC is not a "club" for those who simply enjoy the sport of soccer or futbol - to the fand, perhaps.  However, to the ownership group, PFC is a strategic marketing platform that utilizes a unique marketing platform catering to a targeted and specifc population.  Don't let it be short-sold, we sell fun, excitiement, and a connection to the world's game, but our intent is to become a quality brand that sponsors, advertisers, and partners realize value from our reach between the professional spectator to the parents of the youth kids in our club system.

Phoenix FC has already hit some significant milestones in our inital season in the USL Pro.  We began putting the team together after purchasing the franchise in July 2012, and moving at full-steam starting in January of 2013.  Within the first quarter of '12 we fielded a team, solidified and improved a stadium, and held our first home match in March resulting in a win before a sell-out crowd of fanatics and supporters.

To date, Phoenix FC has been pressing to show that our product is viable in the market and attractive to specific retailers and sponsors.  The team is well positioned for a solid stable of sponsors in the second season.

Beofre Phoenix FC, soccer was the only remaining sports franchise that was considered main-stream.  From the spectators persective, Phoenix FC offeres an atmosphere unlike any other from teh intimacy of the stadium to the march of the supporters club from the local pub to the match.  Our venue is charged with energy that does not exisit in the other professional sports and will only grow as the Club gathers momentum.

From the company perspective, the club operates at a budget significantly smaller than our Major competitors yet we are a more targeted audience providing better value to our sponsors.  Additionally, our organization is arguably more accessable to help promote products and more connected to the youth structure of the Club.