The health industry is experiencing seismic shifts as institutions and providers search for ways to reduce health care costs. 
This projected acceleration in the growth rate, up from 5.5 percent in 2013, is primarily the result of the Affordable Care Act's coverage-related expansions.

With this financial burden facing millions of Americans, we see preventive healthcare as a solution. MSD Holdings is part of a small but growing voice in the industry emphasizing preventive care, with a focus on encouraging ongoing wellness, instead of crisis care focused only on treating problems.  With this focus, we can help reduce costs and at the same time provide superior care and guidance to consumers.

Health Care Hub. MSD Holdings will create an online destination and marketplace - a health care ecosystem, where consumers and health care professionals alike can find high-quality health and wellness information. Through our Preventive Wellness Program customers can receive guidance as well as gain access to goods and services promoting health and well-being.

While the online health and wellness hub will provide free information to consumers and health care professionals, it will also detail our Preventive Wellness Program to health professionals. The online hub exists to draw in consumers and professionals.  From there, we will create a dedicated user base that wants and needs to purchase goods and services to fulfill their health care goals. These consumer facing products will include:

User Experience. The online hub will offer a simple, stress-free, and pleasant user experience. We believe that no one should feel too intimidated to research and find expert guidance and high-quality service providers. Powering this dynamic online hub will be a specialized search engine programmed to locate and deliver high-quality health and wellness information and solutions.

We will partner with highly-reputable and trusted providers of health and wellness goods and services.  These firms will advertise on the hub in order to sell to the large user base who visit regularly.  

Our Preventive Wellness Program will be based on certain criteria governing our living and our choices.  These criteria include: being safe in body, sound in mind and joyful in experience. Everything that will be expected from the Program at a personal level will derive from these core values. So if you have the same personal interests and basic values, you will find our Program not only mentally stimulating, but a wealth of information on how to form a workable program that is compatible with your life’s desires.

There are five areas that comprise our program:

How The Program Works. The implementation of the five areas that comprise the Program will be determined by the program director according to each member’s health and medical needs. A program chart will be created for each area of the Program. The chart will record a detailed executive plan of implementation for each step of the Program. The user will have access to updates, progress reports, and follow-ups on their participation in the Program.

Each Center will have a program director that will work closely together with the Center’s primary physician to set up the initial chart for the user and their individualized wellness program. The implementation of the member’s program will require a combined effort from the staff that will participate in its its day-to-day progress and eventual achievement.

MSD Holdings has always been committed to educating and thereby empowering consumers to take control over their health and well-being. We stand out in a crowded marketplace by pulling together in one place everything consumers and health care professionals need to become more informed about how to achieve and maintain good health.

We believe that educated and informed consumers who decide to make their ongoing wellness a priority will spend money to achieve and maintain good health while perhaps improving their physical abilities. With more public awareness of the benefits of stress-reducing activities, including physical and mental exercise, MSD Holdings is poised to capitalize on the emergence of the preventive care thought leadership - currently embodied and codified by U.S. First Lady Michelle Obama and her "Let's Move" campaign aimed at reducing and preventing childhood obesity - by being the first company to build an online hub that promotes it.

MSD Holdings has made quite some stride in developing our healthcare ecosystem and our Preventative Wellness Program. Here's what we have achieved so far: