Elation Media is a vertically integrated content provider that connects advertisers and marketers with highly engaged holistic consumers worldwide. It will deliver exclusive body-mind news, information and entertainment to English language markets on mobile devices, smart TVs, cable, telco, satellite TV and online platforms such as Roku, Netflix and AppleTV. In short, the Company will do 3 things: (1) Content Acquisition; (2) Content Distribution; and (3) Content Monetization.

Elation Media's two brands are:

• OTV Live is a free 24/7 ad-supported, anchored news magazine featuring live news, information and entertainment from a “body mind” perspective. Topics covered include current affairs, personal growth, love and relationships, natural health, the arts and green technologies.
• OTV On Demand offers ad-supported clips free and exclusive, full-length body mind programs by subscription. Live events will be offered on pay-per-view basis.

Elation Media believes it has developed a fresh, new and bold approach to the holistic genre to successfully compete in the global media business based on the following:

• Extensive media experience of senior management
• Seven Revenue Streams
• Total and complete understanding of the genre
• Strong relationships with leading personalities of the genre
• Contracts pending with leading cable and satellite operators
• Contracts pending with online video aggregators
• Commitment to broadcast live 24/7
• Strong appeal to advertisers of coveted Millennial and GenX female demographic
• Over 200 hours of video content inventory at launch
• Commitment to low operating costs with high profit margins

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Elation Media's business model forecasts seven (7) initial revenue streams, each of which the Company plans to execute within the first 12 months of operation.  These initial revenue streams are described as follows: :

Revenue Stream #1: Advertising Sales

Elation Media plans to sell time to advertisers on its linear (OTV Live) and on demand (OTV On Demand) channels on a scatter or content-specific basis.  “Scatter” refers to non-specific placement of the advertising; “content-specific” refers to placement of the advertising with specific programming.  Pricing will be rate card (price list) and market driven.

Revenue Stream #2: On Demand Consumer Subscription Sales

The Company plans to make clips from its linear channel available on its on demand channels at no charge.  On non-Pay TV platforms, the Company intends to sell subscriptions and a la carte pay-per-view to consumers accessing premium, full length programming.  Non-Pay TV platforms include online, mobile devices, gaming consoles, as well as through aggregators such as Roku, Apple TV, Hulu, Netflix and iTunes.

Revenue Stream #3: Retail Sales (eCommerce and Home Shopping)

Elation Media plans to produce 30 and 60 second home shopping commercials offering holistic, sustainable products that enhance the lives of consumers.  These same products and services will be available for purchase on the Company’s online storefront.  The Company will manage and process all orders; however it plans to fulfill only orders of merchandise proprietary to the Company, such as Company-owned DVDs.  All other orders will be fulfilled by the respective product distributors. 

Revenue Stream #4: Live Event Sales and Pay-per-View

Elation Media plans to generate revenue from six annual Company-produced live events by selling tickets to consumers attending these events.  In addition, Elation Media plans to rent booths or similar retail space to vendors selling products at these events.  The Company intends to broadcast these events live or pre-recorded.  In either case, the Company expects to generate additional revenue from advertising sales and consumer subscription sales when live event coverage is broadcast or otherwise available pre-recorded to the public.

Revenue Stream #5: Program Sales

The Company intends to license its original programming and most of its acquired programming to third party distributors and broadcasters, primarily overseas, for both English and foreign language rights in specific territories for specific media platforms.

Revenue Stream #6: Radio Syndication Sales

Beginning in Month 10, the Company plans to produce and market a daily, live radio talk show to terrestrial radio broadcast stations throughout the U.S. and overseas, as well as online.  Sales revenue consists of ad sales and programming license fees from broadcasters.

Revenue Stream #7: Syndicated/Sponsored Content Sales

Elation Media plans to sell short-form web series and other customized Company content to advertisers and syndicators of sponsored content.  The ads, connected to the Company content, are distributed on demand across thousands of third party websites using ad server networks, and are available to targeted consumers on computers, tablets, mobile devices and social media.