Our franchise helps instructors and those interested in fitness open their own fitnes studios.  Our studios are women-centered and comfortable, with a supportive atmosphere where each of our members feel welcomed and supported.  Our driving goal is to see our members witness results. We provide fun, exciting, cool and hip fitness studios for our members. The array of choices and locations that Brickhouse offers helps our members commit to a workput plan that fits their needs and schedules.

We also provide a franchise-wide support system to assist our franchisees in operating successful studios from start to finish and to help them with every aspect of owning a studio.  We have quickly grown into 20 states and our expansion continues across the country and into Canada.

Adult obesity rates have doubled since 1980, from 15 to 30 percent; meanwhile, childhood obesity rates have more than tripled. If these rates continue on their current trajectories, 44% of Americans will be obese by 2030. These alarming statistics reveal that traditional fitness models are not working.

Traditional gyms are male-oriented with few activities that target and appeal to women. This drives two specific demographics to our studios: women who belong to traditional gyms but only utilize group fitness programs, and women who are too intimidated by traditional gyms and want a more supportive atmosphere.

Franchisees choose our business model for the following reasons:

Cost. Lowest startup costs in the industry

Support. Daily franchise support for any concerns/issues

Training. Group and one-on-one training on every aspect of the business

Timing. Our franchisees can open within five weeks of lease commencement

Here's what franchisees have to say:

Our fitness franchise model gives us an advantage in the marketplace. We provide exemplary service and currently charge $14,900 for our franchise which is a low cost leader in the market. 

We serve our franchisees with a vertical support model to insure they have a single point of contact from sales to Grand Opening and beyond. 

Also, our ability to finance the Initial Franchise Fee allows us to attract high quality instructors who may not have large sums of capital to invest, but who can make an excellent studio owner.

We have met and exceeded our expectations to date. Since we began franchising in 2010, we have made a lot of headway in increasing our customer-base and developing our business model.

A couple of our accomplishments to date:

• Started with 2 Franchises in 2010
• We expanded to 18 franchises in seven states in 2011
• In 2012, we reached 53 franchises in 18 states
• We feel strongly that we are on track to achieve our goals and continue our strong growth - our goal of over 100 franchisees in 2014 is very achievable.
• The founders have previously invested $410,000 personally.