Parke New York
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Parke New York is a new vertically-integrated, online denim brand, targeting a $13B market in the U.S. and $66B worldwide. Created with quality and aesthetics in mind, Parke combines premium fabrics and artisanal craftsmanship to provide the perfect fitting jeans.
Traction
As part of an effort to secure consumer support and demonstrate market demand, Parke New York hosted a rewards crowdfunding campaign on Kickstarter for 30 days (from December 19, 2012 to January 18, 2013). This campaign received an immense amount of support and revealed clear support within the fashion/denim niche with:
Press Coverage
From ABC News to Esquire, Parke jeans has made an impression on the fashion world. Here are a few expert opinions on how our company is making a splash:
ABC News: “Parke Jeans could revolutionize the denim world.”
Valet: “We examined the jeans in person and were really impressed with the quality, fit, and subtle branding.”
Refinery29: “They’re made with a classic eye on quality.”
Esquire: “We’ll be seeing a lot more Parke New York jeans out in the world soon.”